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Bud Light: Clothing Drive
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Apple iPad Commercial 2010 HD
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L.A. County Fair
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Another Honda Fits Together
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Polo Viral
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English Train Service
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Honda - The Cog
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Gaping Void
The Social - CNET News
Brangelina kiss lands Paul Allen on TMZ
The Microsoft co-founder appears to have gotten chummy with the Hollywood power couple, even chilling with them in the same box at the Super Bowl last weekend.Tweeting a book by its cover
An indie magazine in Brooklyn has launched a Twitter account that broadcasts what books people are reading on the New York subway--an attempt to show that e-readers have their voyeuristic disadvantages.EA's game arsenal coming to Facebook?
An exec at the gaming company hinted that its 'Madden NFL' franchise will launch a Facebook version, the first application we've seen of EA's Playfish acquisition to its existing game titles.Google aims for cute with Super Bowl ad
The video ad, called "Parisian Love," had been on YouTube since November. But that didn't stop Super Bowl viewers from giving it a generally positive reception.The Big Fat Marketing Blog
Brand Building in the Inbox With Pitney Bowes
For B-to-B marketer Pitney Bowes, on a corporate level e-mail isn’t about selling, it’s about awareness. In a recent chat Dan Kohn, vice president of marketing, noted that the goal is to stay on message and keep communications integrated across media. Testing is continual, although with a branding focus, it’s hard to test things like subject [...]A Promotion for Mud-Flap Fans?
For what product or service would the Silhouette Girl Flashing Pin (right) be an appropriate promotional product?The Hell with the Metrics– Marketers Will Do Social This Year
You’d think that the big news from a recent survey of 1,000 marketers by digital marketing firm Econsultancy and services provider ExactTarget would be that companies say they’ll spend more on digital media this year and they did in 2009—17% more on average, to be precise. It’s been the kind of year where a substantial [...]Music
ClickZ Experts
Just Because You Built It, Doesn't Mean They'll Come
Take the time to understand the right kind of "field of dreams" to build for your target audience.NYC Mayor Bloomberg's Twitter Lesson for David Cameron
The rules for using Twitter in political campaigns are not yet written. Should the U.K.'s Conservative Leader get on board?Predicting Future Behaviors
While predictive targeting is not an exact science, it still holds potential for marketers.Best Practice Versus What Works: Let the Data Decide
Why you need to test every aspect of your e-mail program and use the data this testing generates when making decisions and assessing performance.The Three Most Important SEO Factors
Here are three tips on how to use your key phrase in your title, use your target key phrase in your body copy, and cross link your pages using the target key phrases.Notes
Super Bowl XLIV: All The Spots
Created by Jay Dunn Feb 8, 2010 at 8:31pm. Last updated by Jay Dunn 1 day ago.
Send Talking Baby Emails With Baby Mail
Created by Jay Dunn Feb 6, 2010 at 11:17am. Last updated by Jay Dunn Feb 6.
15 Things You Could Buy With Your $2.6 Million Super Bowl Ad Money
Created by Jay Dunn Feb 5, 2010 at 6:36pm. Last updated by Jay Dunn Feb 7.
I'm a Mac, I'm a PC: The Complete Campaign
… Continue
Created by Jay Dunn Feb 5, 2010 at 6:27pm. Last updated by Jay Dunn Feb 7.
SoDA 2010 Digital Marketing Outlook
Created by Jay Dunn Jan 29, 2010 at 9:21pm. Last updated by Jay Dunn Jan 30.
Blog Posts
Google Does it Again!
Posted by Nick Iannitto on February 9, 2010 at 5:13pm
Social Media: A 21st Century Water Cooler for the Super Bowl
Posted by Nick Iannitto on February 9, 2010 at 5:09pm
GREAT READ!!
Posted by Joshua Crost on February 9, 2010 at 10:38am
Back from the Apple Store
Posted by Michael Levin on February 8, 2010 at 11:58am
Off to the Apple Store
Posted by Michael Levin on February 8, 2010 at 11:00am
U.S. Government Harms Toyota to Help GM
Posted by Michael Levin on February 8, 2010 at 8:00am
How to lose a sale without even trying
Posted by Tom McCarthy on February 6, 2010 at 12:30pm — 1 Comment
Too funny not to share...hope you get a great laugh!
Posted by Kristin Sullivan-Stoesser on February 6, 2010 at 8:42am — 1 Comment
Teasing Thought of the Year
Posted by Michael Levin on February 5, 2010 at 8:00am
Google's plans to own the world
Posted by Nick Iannitto on February 4, 2010 at 10:11pm
Forum
Q&A: Mobile Marketing - Who's Best of Breed? 6 Replies
Bandmates, I need your help. In your experience, what company offers the most robust mobile marketing program? I’m not looking for just iPhone apps, product launch pops, etc., but a company that deve…
Tagged: marketing, mobile, mobile marketing
Started by Jay Dunn. Last reply by Jeff Tobin Jan 18.
Latest Activity
Must-Read Links - Updated Almost Daily
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Crabs Assassin, other mobsters battle STDs
Please just do yourself a favor and click through to the larger image of this billboard.Old Spice stresses men's horse-like aspects
Why always a horse? Sociologists say it's a big anatomy joke.Google's Super Bowl ad proves spoof-errific
There's been a Tiger Woods version, and now Upright Citizens Brigade has done its own parody.Social Media Today
Job: China Correspondent for NPR
Looks like a great job! Love the final line: “Occasional exposure to prevalent weather conditions.” xx To apply, email a resume and cover letter to careers@americanpublicmedia.org. Indicate p...Beyond Social Media Elites: What 'Thug Life' Can Teach Us About Twitter
This ought to stir the pot up a little: This Ignored Demographic Shows What You Can Learn When You Look Beyond Social-Media Elites While most in the social media bubble would have you believe that Tw...The Social Impact of Friendships and Lies
Do you trust me? Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company. That’s why brands go t...About
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How Millenials Use Tech at Work
Millenials are a resource to be tapped, not a problem to be solved. Technology is allowing them to work smarter, not harder. For example, a recent survey by Accenture, shows millenials are using more social technology for work-related tasks, including interacting with customers and vendors and forming or strengthening new and existing partnerships.
With Buzz, Google Plunges Into Social Networking
Google introduced a new service called Google Buzz, a way for users of its Gmail service to share updates, photos and videos. The service will compete with sites like Facebook and Twitter, which are capturing an increasing percentage of the time people spend online. Do you think the new service will help tackle the problem of information overload by helping people find the information most relevant to them?
Unilever's CMO to Step Down
Simon Clift is set to exit after 30 years with packaged-goods titan.
Super Bowl advertisers see surge in social media activity
Of the 38 brands that ran TV spots during the Super Bowl, 75% saw the number of blog posts about their brands double, according to a report from media company Initiative.
Innovation Matters: Balancing Sustained vs. Disruptive Innovation
While we struggle to emerge from a full-blown recession, marketers know all too well that advertising and (unfortunately) innovation are the first budgets that are most likely to get cut. So how can marketers continue to innovate?
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